Common Use Cases

Explore the most common ways education teams put Enrola to work.

Education providers use Enrola in many different ways, from instantly replying to new enquiries to reconnecting with old leads that have gone quiet.

Because every team’s workflow is unique, Enrola is built to flex around yours.

Here are the most common use cases we see in action.

1. Reaching New Enquiries Quickly

When it’s used: Immediately after someone submits a form, downloads a brochure, or claims an offer.

The challenge: Leads cool off fast when no one responds straight away.

How teams use Enrola: Reach out to new leads within minutes, while intent is still high. This instant response acknowledges the enquiry and, most importantly, starts a conversation before competitors reach the same lead.

Result: Consistent, rapid first contact without needing round-the-clock staff.

2. Recovering Leads That Don’t Answer

When it’s used: After a few missed calls or unreturned emails.

The challenge: Most prospective students don’t pick up unknown numbers or respond to cold emails.

How teams use Enrola: SMS is a low-friction way for leads to engage as and when it suits them. Often, the reason for the unanswered calls is uncovered, and the conversation with the Enrola AI builds enough value that the lead wants to answer the call when it comes.

Result: More recovered leads from existing campaigns. This has been one of hte most successful applications of Enrola - with up to 20% revenue improvements.

3. Handling After-Hours and Weekend Enquiries

When it’s used: When leads come in outside normal business hours.

The challenge: High-intent leads often arrive at night or over the weekend when no one’s available.

How teams use Enrola: Keep conversations alive when the team’s offline. Enrola responds automatically to acknowledge the enquiry, answer quick questions, and schedule a call for the next day so momentum isn’t lost overnight.

Result: Reduced overnight drop-off and a smoother handover to advisors in the morning.

4. Warming Up Cold or Dormant Leads

When it’s used: Before a new intake, re-enrolment push, or special campaign.

The challenge: Databases often contain thousands of old leads that haven’t been contacted in months.

How teams use Enrola: Reignite interest with light-touch, conversational messages that reference upcoming intakes, new courses, or fresh offers. The tone stays helpful and human, aiming to turn old data into new opportunities.

Result: Re-engaged prospects without manual data mining or cold calling.

5. Following Up on Unresponsive Leads (Break-Up Sequences)

When it’s used: As a final check-in before closing a lead.

The challenge: Many teams stop short of a clear, final follow-up, leaving loose ends and missed chances.

How teams use Enrola: Send a short, respectful message that offers one last opportunity to connect. Some students reply to say they’re no longer interested, while others re-engage because the tone feels genuine rather than pushy.

Result: Cleaner data, with the occasional reactivation from people who just needed a nudge.

6. Running Promotions or Limited-Time Offers

When it’s used: During specific marketing pushes or seasonal enrolment periods.

The challenge: Promotions often reach the wrong audience or get buried in inboxes.

How teams use Enrola: Deliver time-sensitive offers directly to the right people through SMS. It’s immediate, measurable, and easy for recipients to respond to. Messages can highlight deadlines, clarify details, or share special incentives.

Result: Fast, measurable engagement for short-term campaigns.

7. Supporting Online or Self-Serve Enrolments

When it’s used: For courses that allow direct online sign-up.

The challenge: Many students start but don’t finish their application.

How teams use Enrola: Guide students through the process with gentle reminders, encouragement, and links that take them straight back to where they left off. It’s supportive without feeling automated, helping more people complete their enrolment.

Result: More completed online applications without advisor follow-up.

Summary

Each of these use cases reflects a real-world scenario that education providers face every day.

Teams choose which ones fit their goals, set the tone and timing, and adjust as they learn.

Enrola gives you the flexibility to manage conversations your way, faster, simpler, and built around the way you already work.